Barley grass is the leaf of the barley plant. Barley grass contains a wide range of fiber, vitamins, antioxidants and enzymes.
SEATTLE, WA, USA, Jan 13, 2022 /EINPresswire.com/ – Market Snapshot:
Barley grass is the leaf of the barley plant. Barley grass contains a wide range of fiber, vitamins, antioxidants and enzymes. It is considered to be good for the health. Barley grass is rich in vitamins A and C, which help fight free radicals that can damage the body. Plus, they help reduce the risk of problems ranging from decreased elasticity of the skin to breast and colon cancer. Vitamin B6 and magnesium in barley help break down toxic calcium oxalate masses (the main cause of stones) in the kidneys, help restore kidney health, and cleanse the kidneys. Barley grass is also an excellent source of 18 amino acids; useful for those with liver problems. It’s often dubbed a superfood and used as a supplement to boost weight loss, improve immune function, and support overall health. So, there is a growing demand all over the world.
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The major players operating in the global barley grass market are Green Source Organics, Vimergy, Morlife Store, Swanson Health Product, Zokiva Nutritionals LLC, The Synergy Company, Green Foods Corporation, Vitafit and YT (Xi’an) Biochem Co., Ltd. , among others.
Main market drivers:
The growing awareness among the population of the health benefits of barley grass as well as the increase in the number of health conscious consumers around the world are expected to increase the growth of the barley grass market over the course of the forecast period. The health benefits of barley grass include weight loss, improved digestion, controlled blood sugar levels, and lowered cholesterol levels. For example, in January 2021, Neora launched a new weight management and wellness system; NeoraFit. NeoraFit supplements include extract of broccoli sprouts, moringa leaves, spinach, and barley grass that support a healthy lifestyle.
Moreover, the increasing popularity of barley grass or the increasing consumption of barley grass across the world is expected to help in the growth of the barley grass market. Due to the ever-increasing research into its dynamic health benefits, barley grass is becoming more and more popular. For example, in 2020, Teaveli launched barley grass juice powder. Teaveli Organic Juice Powder is vegan friendly, full of antioxidants, vitamins, minerals, and enzymes that support digestive health and a healthy immune system.
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COVID-19 impact analysis:
Most people infected with the virus will experience mild to moderate respiratory illness and recover without requiring special treatment. According to the World Health Organization (WHO), older people and those with underlying medical conditions, such as cancer, diabetes, chronic respiratory disease and cardiovascular disease, are more likely to develop serious illness. due to COVID-19. The nutritional status of individuals has been used as resilience to destabilization during this COVID-19 pandemic. Barley Grass Powder is the best functional food / supplement that provides nutrition and removes toxins from the body. This in turn is expected to drive the growth of the market.
Key points to remember:
The Barley Grass market is expected to post a CAGR of 7.42% during the forecast period owing to the increase in product launches or the introduction of new products in the market. For example, in July 2021, Daily Dose launched its Green Superfood Blend, an all-natural, plant-based superfood blend that provides a daily dose of green vegetables. Each glass contains cold-pressed organic barley grass juice from a family farm in the United States and is infused with a variety of green vegetables and organic superfoods.
Among the regions, North America and Asia-Pacific are expected to experience significant growth in the barley grass market due to the growing consumer awareness of the health benefits of barley grass, the increasing consumption of barley grass and the introduction of new products in these regions. For example, in February 2021, Vibrant Health announced the launch of Vibrance in the United States, a product designed to provide convenient, basic nutrition in an all-natural, plant-based, low-sugar, low-calorie supplement. Vibrance is formulated with natural herbal ingredients like oat grass, barley grass, spinach, broccoli, green tea, spirulina and flax seeds.
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